Sales Funnel Analysis Budapest
Your data shows
that people aren't buying.
We show you why.
Knowing your conversion rate is low isn't the same as knowing why. Sales funnel analysis maps the full purchase journey step by step — pinpointing exactly where visitors drop off, what's causing it, and where a fix will have the biggest revenue impact.
What a typical e-commerce sales funnel looks like
Visitors drop off at every step. The question isn't whether there's drop-off — it's where your biggest loss is.
Improving your checkout conversion from 2% to 3% means 50% more revenue — from the same ad budget and the same number of visitors.
Where are your buyers dropping off
without you noticing?
Data shows what's happening, but rarely tells you why. The essence of sales funnel analysis is looking behind the numbers to find the real causes.
You see the drop-off but not the cause
You can see that users don't complete the journey, but it doesn't tell you whether a technical error, lack of trust, a weak offer or a usability issue is causing the drop.
Each step fails for a different reason
Product page drop-off, cart abandonment and checkout interruption each point to different problems. Treating them as one issue keeps the real cause hidden.
The bottleneck isn't where you're looking
Often the biggest loss isn't in the payment flow but at an earlier step. If you only analyse the endpoint, you'll miss the biggest revenue problem.
No benchmark to compare against
A conversion rate by itself means nothing. Without industry benchmarks and funnel-level breakdowns, you can't tell whether your performance is actually good or significantly improvable.
What you receive at the end of the analysis
Not general observations — concrete answers: where you're losing visitors, how much revenue is locked in the system, and what to fix first.
Sales funnel map
The full journey becomes transparent. You see exactly how many visitors arrive, how many move forward, and at which points they drop out.
Drop-off point analysis
We show at which funnel steps you lose visitors, at what rates, and what types of issues are likely behind each drop.
Revenue per visitor
We calculate average revenue per visitor and show how much growth even a small conversion improvement would generate.
Purchase flow analysis
We detail what prevents purchase completion and where unnecessary friction appears in the process.
Industry benchmarking
We compare performance against industry data so you can see clearly where you stand and what improvement is realistic.
Prioritised optimisation plan
Not just what to fix — but in which order to move for the greatest revenue impact.
How we work
A transparent process from first contact to concrete improvement directions.
First step
Contact & briefing
You share your store and your current situation. We map the sales funnel upfront and identify where the biggest revenue loss is likely to be.
In this step:
- Fill in a short form with your store details and current situation
- Provide the store URL and (if available) analytics access
- Quick funnel-level review to identify critical points
- Brief discussion of goals and expectations
Second step
Sales funnel analysis
We systematically examine the full purchase journey. We pinpoint exactly where visitors drop off, what causes each drop, and at which steps you're losing revenue.
In this step:
- Step-by-step analysis of the full journey
- Identifying drop-off points and their causes
- Purchase flow review and industry comparison
Third step
Report & concrete solutions
We don't just show the problem — we give a precise solution. You'll see what to modify, what to rewrite, and how to rebuild the page for better results.
In this step:
- Sales funnel map and drop-off data
- Revenue per visitor and growth potential
- Concrete recommendations: what to change and where
- Prioritised optimisation plan and next steps
Who benefits from this analysis?
E-commerce stores and sales systems that already have traffic but can't clearly see where and why visitors are dropping out of the journey.
Read more about sales funnel optimisation
If you want to see more clearly across the full conversion system beyond funnel analysis, the resources below help you take the next logical step.
Get a better understanding of how the funnel approach works and which points are worth intervening in first.
Read →If you want to better understand drop-off causes at the page level, this is one of the best starting points.
Read →Once you know where traffic is dropping off, the next step is often optimising the specific page's conversion.
Details →Find out exactly where you're losing revenue.
Tell us about your store or sales process and where you think the drop-off is happening. We'll take a look and come back with a clear picture of what the data actually shows.
Frequently Asked Questions
Sales funnel analysis is the examination of the full purchase or lead generation journey. It shows where visitors drop off and at which points you're losing revenue. It's worth doing when you already have traffic but results fall short of expectations and it's not clear where the problem is.